Probable Niche

We've identified the niche as insurance brokers.

insurance brokers

Informational note Qirina attempts to ascertain what sites are about based on an analysis of the text content on the front page. Did we get this one right? What do you think? If the niche has been incorrectly identified,'s performance can probably be substantially improved by on-site SEO. Help

Niche Keys

Here are some keywords which we've determined lie within the same circle of relevance as insurance brokers.

insurance, brokers, services, business, home, business insurance, life insurance, car insurance, health insurance, auto insurance, auto, risk, liability, commercial insurance, commercial, travel insurance, risk management, quotes, life, insurance quotes's neighbors

Qirina has identified a number of sites similar to Here they are:

Analysis Summary

The site's front page was last accessed by Qirina at 00:40 UTC on March 18, 2011. The source was comprised of 38008 characters, of which 33147 are code, leaving an organic character count of 4861. The total word count on the home page is 804. We filtered out 107 numbers, 187 common words, and 34 words shorter than three characters in length, leaving an impact word count of 435. The size of the lexicon (number of unique words) is only 245. We extracted eight top keywords, leaving 3.26% above the threshold. The number of phrases above the threshold was 30.

Top Keywords

KeywordFrequencyFrequency %

Top Phrases

KeywordFrequencyFrequency %
insurance brokers129.91%
insurance services86.61%
finance group86.61%
arc finance 75.78%
cheap insurance43.30%
premier insurance32.47%
mcgurgan insurance 32.47%
kavanagh insurance 32.47%
insurance quotes32.47%
henry seymour 32.47%
hale kavanagh 32.47%
gem mortgages 32.47%
essex insurance 32.47%
brian mcgurgan 32.47%
bjic health 32.47%
online insurance21.65%
broker finder 21.65%
visit shop10.82%
viewed brokers 10.82%
various products10.82%
vale insurance 10.82%
unat direct10.82%
towergate underwriting 10.82%
time talking10.82%
tett hamilton 10.82%
steve moffatt 10.82%
spire ins 10.82%
saved thousands10.82%
robert molenar 10.82%
rated brokers10.82%

Domain Name Keywords

We found 4 significant keywords appearing in the domain name
  1. insurance
  2. brokers
  3. insurance brokers
  4. broker finder


Source Character Count 38008
Code Character Count 33147
Organic Character Count 4861
Filtered Numbers 107
Filtered Words (Common) 187
Filtered Words (Short) 34
Total Word Count 804
Impact Paragraph Count 1044
Impact Word Count 435
Impact Lexicon Size 245


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